This Privacy Policy explains how WANY ONLINE LP, publisher of The Content Map, collects, uses, shares and protects personal information when you use the The Content Map platform, its website, its user area and associated services, collectively the "Service".
By using the Service, you accept the practices described below.
Quick summary
We only collect the information necessary to operate The Content Map, manage your account, process your subscription, use credits, improve the platform and provide user support.
We do not sell your personal information.
You can request access to, correction or deletion of your personal data at any time by writing to: support@gbcrea.com.
1. Data controller
The controller of personal data is:
WANY ONLINE LP
Limited Partnership registered in Scotland
Registration number: SL036346
Address: 5 South Charlotte Street, Edinburgh, Scotland, EH2 4AN, United Kingdom
Email: support@gbcrea.com
In this Policy, "The Content Map", "we", "us" or "our" refer to WANY ONLINE LP.
2. Information we collect
Information you provide to us
- Account data: surname, first name, email address, password or login credentials, account preferences, language, time zone and information associated with your profile.
- Business profile data: information you enter to personalize your use of The Content Map, including your activity, niche, audience, positioning, offers, goals, tone of voice, content topics or any other information useful for adapting generated results.
- Platform usage data: decoded content, imported links, entered texts, generated scripts, created ideas, editorial calendars, analyses, usage history, saved content, favorites, notes and generation settings.
- Credit data: subscription plan, number of credits granted, credits used, remaining credits, credit usage history, renewal dates and limits associated with your offer.
- Purchase data: subscribed plan, subscription status, payment history, receipts, invoices, renewals, cancellations and refund requests. Full payment card details are processed by our payment providers and are not stored directly by us.
- Support communications: messages you send to support@gbcrea.com or through any other support channel made available, including attachments, screenshots or information provided to resolve a request.
Information collected automatically
- Device and usage data: device type, browser, operating system, app or site version, language, time zone, pages viewed, features used, actions taken, login dates and times, errors encountered and interaction events.
- Technical data: IP address, technical identifiers, session information, server logs, request timestamps, error traces, performance data and information necessary for the security of the Service.
- Analytics data: usage statistics, journeys within the platform, frequency of use, most-used features, error rates, performance indicators and aggregated data used to improve the Service.
Information we do not collect
We do not intentionally collect your precise location, phone contacts, personal photos, microphone audio, health data or biometric data.
We do not use your data to build advertising profiles for resale.
We do not sell your personal information.
We do not knowingly collect personal information from children under 13.
3. How we use information
We use your information to:
- Create, manage and secure your user account.
- Give you access to The Content Map after your payment.
- Provide, maintain and improve the Service.
- Manage your subscription, payments, renewals, cancellations and refund requests.
- Grant, track and update your credits.
- Personalize generated results according to your profile, activity, positioning and goals.
- Enable content decoding, script generation, idea creation, content adaptation and the organization of your editorial calendar.
- Save your history, content, preferences and settings.
- Provide assistance in case of a technical problem, question or request related to your account.
- Send you important information related to the Service, such as security notifications, updates, information about your subscription or significant changes to the Terms.
- Detect, prevent and investigate fraud, abuse, breaches of our Terms or security issues.
- Analyze use of the Service to improve features, user experience, stability and platform performance.
- Comply with our legal, tax, accounting and regulatory obligations.
- Enforce our rights and agreements.
4. Legal bases for processing for EEA and UK users
If you are located in the European Economic Area or the United Kingdom, we process your personal data on the following legal bases:
- Performance of a contract: to create your account, provide access to the Service, manage your subscription, credits, payments and the features you use.
- Legitimate interests: to secure the Service, prevent fraud, improve the platform, understand the use of our features, fix bugs and ensure technical stability.
- Consent: where required, in particular for certain cookies, trackers, marketing communications or optional features. You can withdraw your consent at any time.
- Legal obligation: to comply with applicable tax, accounting, legal or regulatory obligations.
5. How we share information
We share your personal information only with the categories of recipients listed below, and only when necessary.
- Payment providers: to process subscriptions, payments, renewals, refunds, invoices and receipts.
- Hosting and infrastructure providers: to host the platform, store user data, secure the Service and route traffic.
- Technical providers: to ensure the proper functioning of the platform, maintenance, bug fixing, transactional email management, security and performance.
- Analytics and performance providers: to understand platform usage, diagnose errors, improve user experience and detect technical regressions. Where possible, data is aggregated or pseudonymized.
- Artificial intelligence or automated processing providers: when certain features require the analysis, generation or transformation of content. In this case, the information transmitted is limited to what is necessary for the feature concerned to work.
- Professional advisors: including lawyers, accountants, auditors, consultants or providers bound by confidentiality obligations.
- Competent authorities: when required by law, a court decision, a regulatory obligation or a legal request, or when necessary to protect the rights, safety or property of WANY ONLINE LP, our users or the public.
- Successors or acquirers: in the context of a merger, acquisition, restructuring, asset sale, business transfer or similar transaction, subject to appropriate protections.
We do not sell your personal information.
6. Data related to generated and imported content
When you use The Content Map, you may enter, import or transmit content, links, texts, ideas, descriptions, business information or examples to analyze.
These items may be used to provide the requested features, including decoding, analysis, adaptation, script generation or personalization of results.
We claim no ownership rights over the content you provide.
You remain responsible for the information you transmit to the platform.
We recommend that you do not enter confidential, sensitive, strategic or third-party information if you are not authorized to use it.
When certain features rely on artificial intelligence tools or providers, the data necessary for processing may be transmitted to these providers to generate the requested result.
7. Cookies and similar technologies
The Content Map may use cookies or similar technologies to operate the site, secure sessions, remember your preferences, analyze use of the Service and improve user experience.
Some cookies are strictly necessary for the operation of the Service and do not always require your consent.
Other cookies, including analytics, audience measurement or marketing cookies, may require your consent depending on applicable law.
Where required, a banner or consent management tool lets you accept, refuse or configure non-essential cookies.
You can also configure your browser to block or delete cookies. Some features of the Service may however be limited if necessary cookies are disabled.
8. Data retention
We keep personal information as long as necessary to provide the Service, comply with our legal obligations, resolve disputes, enforce our agreements and maintain platform security.
Typical retention periods are as follows:
- Account data: for the lifetime of the account, then for a reasonable period after deletion, unless otherwise required by law.
- Subscription and payment data: for the time needed to manage the subscription, then for the period required by applicable tax, accounting or legal obligations.
- Credit and platform usage data: for the lifetime of the account or for the time needed for the Service to operate.
- Content, scripts, analyses and generated results: for the lifetime of the account, unless deleted by the user or upon specific request, subject to technical backups and applicable obligations.
- Support communications: up to 3 years after the request is resolved, unless longer retention is needed.
- Technical logs and security data: for a limited period necessary for security, diagnostics and abuse prevention.
- Billing data: up to 7 years or for any period required by applicable tax and accounting rules.
Some data may be kept longer when required by a legal obligation or when necessary to defend our rights.
9. Security
We implement technical and organizational measures designed to protect your data against unauthorized access, loss, alteration, disclosure or destruction.
These measures may include:
- Encryption of communications where applicable.
- Access controls.
- Access restrictions based on the principle of least privilege.
- Monitoring of errors and technical incidents.
- Backups.
- Security measures on accounts and infrastructure.
- Regular security reviews and improvements.
No system is perfectly secure. If we become aware of a data breach likely to affect your personal information, we will take appropriate measures and inform you where required by applicable law.
10. International data transfers
WANY ONLINE LP is registered in the United Kingdom, in Scotland.
Our technical, hosting, payment, analytics or artificial intelligence providers may be located in different countries, including outside the United Kingdom or the European Economic Area.
When your information is transferred to a country that does not benefit from a level of protection recognized as adequate, we put in place, where required, appropriate safeguards, such as standard contractual clauses or equivalent measures.
By using the Service, you understand that your information may be processed in the countries where we or our providers operate, in accordance with this Policy.
11. Children's privacy
The Content Map is not intended for children under 13.
We do not knowingly collect personal information from children under 13.
If you are a parent or legal guardian and believe that a child has provided us with personal information, you can contact us at: support@gbcrea.com.
If we find that a child under 13 has provided us with personal information without appropriate authorization, we will take the necessary steps to delete that information.
For users aged 13 up to the age of digital consent applicable in their country, the consent of a parent or legal guardian may be required where the law so requires.
12. Your rights
Depending on where you live, you may have the following rights:
- Access a copy of the personal information we hold about you.
- Request correction of inaccurate or incomplete information.
- Request deletion of your account and associated personal information.
- Request portability of your data in a machine-readable format.
- Object to certain processing.
- Request restriction of certain processing.
- Withdraw your consent where processing is based on consent.
- Lodge a complaint with your local data protection authority.
To exercise any of these rights, you can write to us at: support@gbcrea.com.
We will respond within the time frame set by applicable law, generally within one month for requests under the GDPR or UK GDPR.
We may ask you for additional information to confirm your identity before processing your request.
You can also delete or manage certain information directly from your user area when this feature is available.
13. Account deletion
You can request deletion of your account by contacting us at: support@gbcrea.com.
Account deletion may result in the deletion or anonymization of associated information, including your saved content, history, preferences, generated results and usage data.
Some information may be retained when necessary to comply with a legal obligation, prevent fraud, resolve a dispute, ensure the security of the Service or keep accounting and contractual evidence.
Deleting the account does not necessarily automatically cancel a subscription if it is managed by a third-party payment provider. The user must ensure that the subscription has been cancelled from their account or through the relevant payment system.
13.1 Instagram / Facebook (Meta) data
Content Map no longer offers Instagram account connection through the Meta API (Instagram Graph API). Any data previously collected through that connection (access tokens, post statistics, comments, messages, content associations) has been deleted from our systems and is no longer collected. The Service relies solely on the public information of the accounts you enter or analyze.
If you had authorized the application from your Meta / Facebook account, you can remove that authorization at any time: "Settings & privacy" → "Settings" → "Apps and websites". For any question, write to support@gbcrea.com.
14. Communications
We may send you communications related to the operation of the Service, including:
- Account creation emails.
- Order confirmation emails.
- Information about your subscription.
- Payment or failed payment notifications.
- Information about your credits.
- Security messages.
- Support replies.
- Notifications of significant changes to the Terms or Privacy Policy.
We may also send you marketing communications if you have consented or where permitted by applicable law.
You can unsubscribe from marketing communications at any time using the unsubscribe link in the relevant emails or by contacting us.
Communications strictly necessary for the operation of the Service may continue to be sent to you even if you unsubscribe from marketing communications.
15. California residents
If you are a California resident, you may have specific rights under the California Consumer Privacy Act, including the right to know what information is collected, the right to request deletion, the right to request correction and the right not to be discriminated against for exercising your rights.
We do not sell your personal information.
We do not share your personal information for cross-context behavioral advertising as defined by applicable California laws, unless explicitly stated otherwise with an appropriate opt-out mechanism.
To exercise your rights, you can contact us at: support@gbcrea.com.
16. Third-party links
The Service may contain links to third-party websites, platforms or services.
We are not responsible for the privacy practices, content, terms or security of these third parties.
We recommend that you review their privacy policies before providing them with personal information.
17. Third-party services and social platforms
The Content Map may allow you to analyze, import or process links or content from third-party platforms, including social networks.
Use of these platforms remains subject to their own terms of use and privacy policies.
We are not responsible for the decisions, restrictions, removals, algorithm changes, interruptions or rules applied by these platforms.
The user is responsible for ensuring they have the necessary rights to use the content or links they submit to The Content Map.
18. Changes to this Policy
We may update this Privacy Policy from time to time.
In case of a significant change, we may inform you by email, in-platform notification or any other reasonable means before or at the time the changes take effect.
The "Last updated" date shown at the top of this page corresponds to the most recent version.
Your continued use of the Service after a new version of the Policy is published means that you accept the changes, to the extent permitted by applicable law.
19. Contact us
For any question, request or complaint regarding privacy, personal data, your account or your use of The Content Map, you can contact us at:
WANY ONLINE LP
Attn: Privacy Team
5 South Charlotte Street
Edinburgh, Scotland, EH2 4AN
United Kingdom
Email: support@gbcrea.com